Central Iowa Software Symposium
August 7 - 9, 2009 - Des Moines, IA
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Lizard Brain Web Design
"There's an old story about the person who wished his computer were as easy to use as his telephone. That wish has come true, since I no longer know how to use my telephone." (Bjarne Stroustrup)
The "lizard brain" is the oldest part of the human brain -- the part responsible for autonomic functions like breathing, heart rate, and navigating websites. OK, maybe not that last part, but your website should be easy to use. Stupid easy. Lizard brain easy. Any time your user spends figuring out how to do something -- even for a split second -- is wasted time due to poor design. Inspired by Steve Krug's book "Don't Make Me Think", this talk answers the question, "Why is that website so hard to use?"
In this talk, we look at what make a "good" website "good". Simple changes in the layout or sort order can yield drastic improvements. We'll get inside the heads of typical users and see how their view of our website is drastically different than what we painstakingly planned out. You'll learn how to cater to "Browsers" and "Searchers" -- the human kind, not the software kind. "Lizard Brain Web Design" answers these questions and more in a funny and informative way.
About Scott Davis
Scott Davis is the founder of ThirstyHead.com, a training company that specializes in Groovy and Grails training.
Scott published one of the first public websites implemented in Grails in 2006 and has been actively working with the technology ever since. Author of the book Groovy Recipes: Greasing the Wheels of Java and two ongoing IBM developerWorks article series (Mastering Grails and in 2009, Practically Groovy), Scott writes extensively about how Groovy and Grails are the future of Java development.More About Scott »